Mya Littleboy Rubio and her husband Jerry Geronimo Rubio live in two worlds. Mya is a full-blooded Cree from Alberta, Canada and Geronimo Rubio is an Apache from Arizona. Like many Native Americans, they fight to keep connected to the rich traditions and history.
The Rubios turned to the Web and built their own online TV network, Native American Tube (natube.magnify.net) — and it has changed their life and the lives of others. They have literally plugged in, and are proving to be a powerful tonic for tens of thousands of culture-hungry Native Americans.
As Mya explains it, “Our community is built on love and respect for our culture. Each day our community grows larger. We created Native American Tube to bring our people together. We hope to bring non-Natives here so that they can learn what our culture is all about.”
Already the network features 3,290 videos on subjects including Drummers, Musicians, Powwows and Teachings. The mission of the site is to teach and educate.
Mya continued, “Adding videos makes our community stronger. Everyone who comes to our site learns something new. We need to learn about our tribes and people. To add video to our site helps educate our people, with
over 600 tribes across northern and southern America, everyone has something we to learn about and this is the reason to add more video’s to Native American Tube.” The dramatic growth of niche video sites is driving video viewing on the Web, and channel creation at Magnify.net, which powers the Natube.magnify.net site.
“We’re seeing communities like the one that Mya and Geronimo have built feeding a hunger for both stories and connections that old-fashioned TV just can’t match,” says Magnify.net CEO Steve Rosenbaum.
Native American Tube is fueled by the passion of its founders who work each day to post the best content and expand the community.
Magnify.net hosts more than 31,000 channels, and allows existing websites and an emerging class of content entrepreneurs to build, manage, and monetize web video channels. The basic service is provided free and
users can build and configure their channels at www.Magnify.net.
